Challenge: The Digital Fix, a Bath-based news and reviews site, sought a complete brand refresh and a website overhaul.

Concept: I delivered by crafting a bold, balanced typographical logo, replacing their colour-coded categorisation system. The new website prioritised user experience with a clean interface, improved navigation, and a prominent sidebar showcasing the week's top articles – all designed to drive traffic to high-performing content.

Results: The refresh proved successful, attracting new readers and inspiring a surge of fresh content. Traffic increased, allowing them to expand the team with additional writers.